Company News, New Products

Tumi Launches Men’s Scents

Awaken and Unwind debut at Bloomingdale's and online.

Pandemic? What pandemic? Although Q2 prestige beauty sales were in a freefall, that hasn't deterred Tumi from introducing its first men’s fragrances, Awaken and Unwind, at its stores, on e-commerce and at Bloomingdale’s. The fragrances, retailing at $100 for 100ml each, are said to be an extension of the traveling lifestyle—remember travel? Awaken promises to energize and stimulate the user, while Unwind is designed to relax the wearer. ...

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